Imperialism is not only about military force and political pressure, applied by developed capitalist countries on less developed ones for economic gain. It also has an everyday dimension. Countless acts of production and consumption, the current SUV boom being a prominent example, draw on the exploitation of resources and labour from 'elsewhere' and externalize their socio-ecological costs within societies and internationally. Drawing on a Gramscian understanding of hegemony, the concept of an imperial mode of living connects the everyday life of people to overarching political and economic dynamics. Ulrich Brand and Markus Wissen develop a perspective to effect a radical socio-ecological transformation and found a mode of living based on solidarity.