What it is: A nourishing, smoothie-inspired shampoo with vitamins, minerals, and nutrients to quench parched, dull strands and support healthy hair. Hair Type: Straight, Wavy, Curly, and Coily Hair Texture: Fine, Medium, and Thick Hair Concerns: - Dryness - Shine - Color Safe Key Benefits: - Provides a hydrating cleanse - Enriched with vitamins and minerals to support hair and scalp health - Clean and naturally derived, formulated 6-free™, and made with a proprietary NOVA Complex® that supports healthy hair Formulation: Liquid Highlighted Ingredients: - Banana: Nurtures and protects hair with potassium and antioxidants. - Coconut: Provides essential hydration with a rich concentration of fatty acids and vitamin E. - Acai: Supports healthy hair with powerful antioxidants, vitamins, and minerals. Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free. What Else You Need to Know: Great for dry, parched strands, this 98 percent naturally derived, nourishing shampoo harnesses the power of antioxidant-rich fruits, vitamins, and minerals to support the health of your scalp and hair. This product is an Allure Best of Beauty award winner. Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.