Advertising and publicity have proven to be extremely effective. Television ads glamorize and popularize rail-thin models and actresses. Images have a mesmerizing affective influence on our young teenagers and our self-images. The younger the age, the more influence and the more damage the advertising has on youngsters. Food becomes an object of evil that will make you ugly. The only way to be beautiful is to be skinny. Obsession becomes compulsion and then it's an addiction that completely takes over the person. Self-control is gone and the person becomes the subject of a monster, the desire to be a skeleton.