Riley's didn't start off as a trick shop but it wasn't long before its destiny was set. Jim Riley had a popcorn machine in his stationery store and was undercutting sales at the local cinema around the corner. When the manager of the cinema found out why his popcorn sales were falling, he offered Jim $75 for the machine. Jim took that windfall and invested it in a line of tricks, jokes, and magic. And so a kernel of popcorn expanded into Riley's Trick Shop.