This book explores how the social and technical integration of mainstream social media into gay men’s digital cultures since the mid 2000s has played out in the lives of young gay men, looking at how these convergences have influenced more recent iterations of gay men’s digital culture. Focusing on platforms such as Gaydar, Facebook, Grindr and Instagram, Cassidy highlights the ways that identity and privacy management issues experienced in this context have helped to generate a culture of participatory reluctance within gay men’s digital environments.