Better Questions, Better Clients is your guide to unlocking powerful client relationships and building a profitable, people-centered business-starting with the right questions. Sales expert and business strategist, Bruce Hill, introduces the game-changing 4P Framework: People, Promise, Process, and Pricing. This practical, no-fluff guide will help you gain clarity, close confidently, and turn conversations into long-term clients. Whether you're a founder, consultant, or team leader, this book will transform how you connect, communicate, and convert-without gimmicks or guesswork. Learn how to identify ideal clients, elevate your offer, and create simple systems that scale. Packed with real-world examples, client case studies, and a Better Questions Toolkit, this book is more than a read-it's a resource. If you're ready to grow your revenue, boost retention, and serve with excellence, Better Questions, Better Clients will show you how to ask your way there.