Always Buy Boardwalk is directed at teens and women of all ages who remember a first love; women who remember experiencing-and dealing with-those feelings for the first time. It's for those of us who can still see the look of love on his face as clearly as their own hands; hear his voice so vividly in memory that he could almost be standing right beside us; feel his touch warm us again like it was only moments ago; and ache at the thought of it.