You Oughta Be In Business: The Humorous Guide for the Self-Employed

Who needs another business book by an ex-corporate executive with a golden parachute, seed money, and the key to the old boys' club? is for anyone starting with a dream, a laptop, and a mild sense of desperation. Full of wit, advice, and real-world experiences on how to deal with the many challenges facing today's entrepreneur. • Passages: The Entrepreneur's journey • Managing: The Four Horseman ofsuccess • Cash Flow: Even when you have none. • Branding: Idenity crises-NOT • Pricing: The Chico Marx School of Invicing • Coffee Makers: Grinds, pods, or even tea. • Chat GPT: It's like hiring your imaginary friend. • Staffing: Putting your pets to work. • Zoom Etiquette: Once again, pants/no pants. -Michael Nicloy, Publisher