Up Volumizing Mascara

What it is: An ultra-black and buildable vegan mascara that quickly delivers larger-than-life volume with lengthening and curling benefits.

Highlighted Ingredients:
- Cellulose Microspheres: Add volume.

Ingredient Callouts: This product is vegan.

What Else You Need to Know: Get an extravagant lash look with just a few brush strokes. This ultra-buildable and long-lasting vegan formula allows you to take your lashes from friendly to fierce. The hourglass-shaped brush attends to each and every lash for a fast, volumizing effect.

Clinical Results: In an independent panel of 22 women aged 25 to 40:
- 91% found that the mascara gave their lashes extreme volume

In a test performed on 24 false eyelashes, after 10 brush strokes:
- Volume increased by 122%

In a test performed on 24 false eyelashes, after 20 brush strokes:
- Volume increased by 180%