What it is: A gel shampoo that thoroughly cleanses hair without stripping while adding volume and weightless hydration to fine, flat hair in need of thickening. Hair Texture: Straight, Wavy, and Curly Hair Type: Fine, Medium, and Thick Hair Concerns: - Damage, Split Ends, and Breakage - Dryness - Volumizing Key Benefits: - Thoroughly cleanses without stripping while adding visible fullness - Volumizes strands from roots to ends - Strengthens and nourishes without weighing down the hair Highlighted Ingredients: - Tsubaki Meadows™: Weightlessly hydrates and strengthens from the inside, preventing damage. - Rice Protein: Reduces hair breakage while helping it look thicker and more voluminous. - Coconut-Based Surfactants: Clean without stripping—a clean alternative to harsh synthetic surfactants. Ingredient Callouts: This product is vegan and cruelty-free. What Else You Need to Know: This is a gel shampoo for fine, flat, or oily hair in need of thickening. Coconut-based surfactants thoroughly cleanse your scalp and strands without stripping, while rice protein adds volume and Tsubaki Meadows™ weightlessly hydrates. Fragrance Description: Fresh, uplifting, and spa-like with notes of sparkling yuzu, green tea, bergamot, and sandalwood. Clinical Results: In an independent consumer-perception study of 46 women using the shampoo and conditioner (sold separately) as a system over 3 weeks: - 92% agreed hair looked more voluminous - 94% agreed hair felt hydrated, but not weighed down - 93% agreed hair felt clean, but not stripped of its natural oils Clean at Sephora