The Secret Science of Games in Bloomington, MN

The Secret Science of Games is an accessible and entertaining guide to the hidden role of science in making games more fun. User Experience ("UX") research is a vital part of the story of how video games have become a cultural juggernaut, but game developers generally don't speak publicly about how data shapes game design and game development. This book is a friendly and practical tour of games research by someone who's done the work, including true behind-the-scenes stories about how your favorite games really got made.