What it is: A gentle shampoo that is clinically shown to strengthen and reduce breakage caused by everyday stressors, heat, and chemical treatments. Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Dryness - Color Safe - Damage, Split Ends, and Breakage Key Benefits: - Gently cleanses - Strengthens hair and prevents future breakage - Targets the bonds in your hair that are most prone to breakage Highlighted Ingredients: - Bond-Fortifying Technology: Targets and strengthens hair bonds that are most prone to breakage. - Vegan Proteins: Made up of essential amino acids that can provide keratin-like benefits. - Sea Buckthorn: Rich in fatty-acid omega 7, making it the holy grail for all things hair. Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging. What Else You Need to Know: Packed with bond-fortifying technology, plant butters, and vegan proteins, this shampoo gently cleanses while working to strengthen and bring dry, damaged hair back from its breaking point. Clinical Results: In a test, when used together, clinical results show: - Hair has 55% less breakage - Hair is 2X stronger - Safe for color-treated hair Clean + Planet Positive at Sephora When you see our Clean + Planet Positive seal, this brand's products are formulated without certain ingredients that are potentially harmful to human health and environment. They also address ingredients clients are concerned about, including phthalates, formaldehyde or formaldehyde releasers, oxybenzone and octinoxate, hydroquinone, triclosan, coal tar, methylisothiazolinone and methylchloroisothiazolinone, insoluble plastic microbeads, and more: For the full list, check out the Ingredients tab. On top of meeting the Clean at Sephora formulated without list, these brands are on a mission to do right by your routine and the planet by making climate commitments and focusing on sustainable sourcing, responsible packaging, and environmental giving.