The Entrepreneurial Mindset Advantage: Hidden Logic That Unleashes Human Potential in Bloomington, MN

Learning how to
think
like an entrepreneur can make a big difference in our lives.
We’re all familiar with the stories of iconic entrepreneurs like Steve Jobs, Jeff Bezos, and Elon Musk. Yet when we look beyond the headlines and the hype to explore the mindset of
everyday entrepreneurs
, a hidden logic begins to emerge—one that can empower ordinary people to accomplish extraordinary things.
In this groundbreaking book, internationally acclaimed author and entrepreneurial mindset expert Gary G. Schoeniger combines insights gleaned from hundreds of everyday entrepreneurs and motivational research to create a practical how-to guide that not only shows us how to be more innovative and entrepreneurial in our own lives but also how to unleash the entrepreneurial potential in others.
Drawing from real-world stories this book shows us how to:
Demystify
the entrepreneurial process in a way that anyone can embrace
Recognize
how your mindset can affect your ability to adapt in the face of change
Apply
a five-step method to identify and evaluate the opportunities that exist in your everyday life
Shift
your mindset by undertaking an entrepreneurial project of your own
Unlock
the entrepreneurial potential that lies dormant in our students, our workforce, and our communities
The Entrepreneurial Mindset Advantage
shows us the power of a subtle shift in perspective. This book looks beyond new venture creation to expose the entrepreneurial mindset as a teachable framework for thinking that has become essential for individuals, organizations, and communities to adapt and thrive in today’s rapidly changing world.