Does sales seem more magic than logic to you? Sales Savvy reveals the simple steps to close more deals based on the author's own international sales experience of over 30 years. Tailored for people who may not come from a sales background but who still need to be persuasive, this book is a step by step practical guide that will give you the hints and tips to be confident and skilled in sales. From landing that first meeting to captivating your audience when giving a pitch, through to closing the deal and retaining the client, everything you need to know to sell effectively is in this book. Written with real-life sales stories from the author's personal experience across multiple industries, including how she took a fledgling tech start up from New Zealand and broke into Hollywood’s competitive entertainment industry. With practical exercises including notes on selling in a post Covid world, this book is a comprehensive sales learning tool that will impact your bottom line.