Running an Effective Investor Relations Department: A Comprehensive Guide / Edition 1

Your one-stop resource for everything pertaining to your company's dealings with the investment community, provides investor relations professionals with essential day-to-day information. From creating and properly communicating a company's investment story, to dealing with both the sell side and buy side of the investment community, to providing guidance, and the form and frequency of that guidance, this authoritative resource covers it all. Practical and thorough, this book offers the world-class guidance you need to effectively manage your investor relations department.