SOFT PINCH MATTE BOUNCY BLUSH ALIVE. Features: Bouncy, buildable putty blends like cream, blurs like powder. Gives cheeks an airy, cloud-like flush that looks like a dream. Weightless, natural matte finish wont settle into creases, emphasize skin texture, or dry you out. Easy to apply and layer. Wear it bright and bold or blended for a softer effect.. Water-, sweat-, and humidity-resistant for serious staying power that wont transfer or smudge. Keeps skin hydrated with cacao seed and a nourishing blend of pomegranate, papaya seed, and rose hip oils. Noncomedogenic. Dermatologist tested and suitable for sensitive skin. Allure Best of Beauty Award Winner 2025. Key Ingredients: Cacao Seed helps plump skin. Pomegranate, Papaya Seed, & Rose Hip Oils help moisturize and hydrate. Research Results: 100% said it blends seamlessly & doesnt drag upon application. 100% said it instantly blurs skin. 100% said it doesnt settle into creases or emphasize skin texture. 100% said it layers well over makeup. 100% said its sweat- & humidity-resistant. *In an independent consumer perception study of 55 people.
SOFT PINCH MATTE BOUNCY BLUSH ALIVE. Features: Bouncy, buildable putty blends like cream, blurs like powder. Gives cheeks an airy, cloud-like flush that looks like a dream. Weightless, natural matte finish wont settle into creases, emphasize skin texture, or dry you out. Easy to apply and layer. Wear it bright and bold or blended for a softer effect.. Water-, sweat-, and humidity-resistant for serious staying power that wont transfer or smudge. Keeps skin hydrated with cacao seed and a nourishing blend of pomegranate, papaya seed, and rose hip oils. Noncomedogenic. Dermatologist tested and suitable for sensitive skin. Allure Best of Beauty Award Winner 2025. Key Ingredients: Cacao Seed helps plump skin. Pomegranate, Papaya Seed, & Rose Hip Oils help moisturize and hydrate. Research Results: 100% said it blends seamlessly & doesnt drag upon application. 100% said it instantly blurs skin. 100% said it doesnt settle into creases or emphasize skin texture. 100% said it layers well over makeup. 100% said its sweat- & humidity-resistant. *In an independent consumer perception study of 55 people.
Ulta Beauty is the largest beauty retailer in the United States and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. Since opening its first store in 1990, Ulta Beauty has grown to become the top national retailer providing All Things Beauty, All in One Place™. Ulta Beauty offers more than 20,000 products from over 500 well-established and emerging beauty brands across all categories and price points, including Ulta Beauty's own private label. Ulta Beauty also offers a full-service salon in every store featuring hair, skin and brow services. Ulta Beauty is recognized for its commitment to personalized service, fun and inviting stores and its industry-leading Ultamate Rewards loyalty program, where Beauty Loves You Back!
