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Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference
Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 2000 Academy of Marketing Science (AMS) Annual Conference

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This volume includes the full proceedings from the 2000 Academy of Marketing Science (AMS) Annual Conference held in Montreal, Canada.

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