What it is: A light-as-air longwear powder foundation that gives you light-to-full coverage with a soft matte finish. Coverage: Medium Finish: Matte Formulation: Pressed Powder Ingredient Callouts: Free of parabens and phthalates. It is also vegan, gluten-free, cruelty-free. What Else You Need to Know: This longwear powder delivers a non-cakey, blurred finish with no flashback. The buildable, light-to-full-coverage formula loves to be layered without settling into fine lines or clogging the look of pores. It’s also sweat, humidity, and crease resistant, plus it has a chic portable compact. Shade finding tips: - Pro Filt’r Soft Matte Powder Foundation comes in the same 50 shades as the original Pro Filt’r so if you know your shade # start there and adjust as needed—you may need to go a shade lighter. - Don’t know your shade #? Start with your shade range (Light, Light Medium, Medium Deep, Deep), then narrow down your skin’s undertone.