The Takeaway: *Soft* launching your new Bra obsession The comfy support you want with a barely there vibe. Yep—a new era of cozy is here. Made from buttery-smooth and stretchy fabric, this unlined wireless design boasts flexible support that feels so good, you’ll literally ask, “is this thing on?” Go on, girlies—treat yourself to that no-bra feeling. *Compared to conventional nylon as validated by a third-party lifecycle assessment.