What it is: A pH-powered, visibly plumping lip-gloss balm with hyaluronic acid that shifts, like magic, into a custom pink shade.

Formulation Type: Lip Balm & Treatment / Lip Plumper

Benefits: Hydrating, Plumping

Highlighted Ingredients:
- Hyaluronic Acid: Intensely hydrates.
- Maracuja Oil: Visibly firms, brightens, and smooths lips.
- 10+ Superfruits: Nourish.

Ingredient Callouts: Free of parabens, formaldehydes, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan and gluten-free.

What Else You Need to Know: Meet tarte’s fan-fave Maracuja Juicy Lip Plump—now in a color-shifting formula. This all-in-one balm, gloss, color, and hydrator shifts with your skin's natural pH levels to deliver a custom shade of pink. It also features Cushion Comfort XL Complex for a tingle-free, visibly plumping effect.

Clinical Results: In a clinical panel study of 30 subjects:
- 100% saw immediate hydration

After 10 minutes:
- 100% saw plumper lips