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LOVE YOUR CLIENTS: The Challenge of Selling Being Yourself
LOVE YOUR CLIENTS: The Challenge of Selling Being Yourself

LOVE YOUR CLIENTS: The Challenge of Selling Being Yourself

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Sales are a spiritual event, like all things in life. We are spiritual beings living a human experience. When we are born we receive as a gift of life a body and a quantum of energy. We are also born with absolute freedom and it is our mission to respect it, maintain it and project it. In the exercise of this freedom are our thoughts that are an access to an opinion of the world. Our thoughts generate action and thus we show ourselves with a way of being before others. Our way of being opens or closes possibility, this way of being is fed with what is received naturally through genetics, our family system, our direct and indirect environment. Then our thoughts color our natural energy that is in direct connection with infinite intelligence. The more connected we are with this infinite intelligence, the more in harmony we will be with the universe and all that it can give us. We are biological beings with an important spiritual world. When practicing Tai Chi, I understood that the objective of this practice is to align ourselves with nature and its laws. For this, if we understand the laws of nature and tune in to them, we will have a much more fluid life. In this part of the book, I will give an opinion of the sales process. For this, based on my field experience of more than 25 years working in all types of companies in the national and international mass and corporate sector, my personal and spiritual experiences I will present the process as a cycle of three (3) keys and seven (7 ) stages. In this book you will find 16 chapters where you will know my life story, the method itself and some tips at the end. Regarding the cyccle, it will be repeated indefinitely as many times as necessary to meet our objectives. The three keys are AFFINITY ( AFINIDAD), MAPPING (MAPEO) and TUNING ( SINTONÍA) . When we say AFFINITY we mean all the activities that go from imagining who we are going to contact to creating an appropriate context for our meeting with the client. AFFINITY comprises three stages: OPENING (APERTURA), ACTION (ACCIÓN), and HARMONY (ARMONÍA). At the OPENING, we will make room within us for the entire process that begins. We will get ready to start the process, here we think about who our client will be, we will identify them and assign them a probability of success in the business. Once this is done, the ACTION follows, this is to make contact either by telephone, by email, networks, etc. to arrange the meeting / appointment that will allow us to talk about the product / service in question. Once the meeting has been arranged, it is very important that it begins with HARMONY, this is instead of breaking the ice as we commonly know it, it is about creating a favorable environment for the meeting. During the meeting and having harmonized it, it is very important that we are open to what happens. Now is the time to start MAPPING. MAPPING comprises two stages: LOVE and ART. In this case, it is about everything that we will do to know deeply the client's needs, what they want it for, etc., and after doing so, prepare and present a proposal tailored to the client's needs. Here our inner openness is very important and nothing better than connecting from LOVE, this is a state of surrender towards the client to actively listen to what they want and why they want what they want. Once we listen carefully, it is time to create with all our ART the solution that we will give to the problem posed by the client. At this moment the ART is displayed and the client wonders if it will be for him, if this product service will be up to what he needs, here a cycle of consultations / questions / objections begins that naturally should lead to the closing of the sale, here we enter a TUNING process. In SINTONÍA we distinguish two well-marked stages, JOY, this is the joint celebration with the client, etc. although something is missing here, the final closure of the process, which is the signing of the AGREEMENT.
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