Great on Camera: Exactly How to Look Great, Be Friendly, Sound Smart, & Attract the Biggest Audience

There's no question that everyone in business, from Fortune 100 companies to solopreneurs, can leverage video to connect better with your target market, as well as existing customers. The problem is that most people aren't comfortable being on camera. Then an even bigger problem is that, once people come to grips with the fact that they have to be on camera, most people make mistakes that send the wrong message to the viewer. And the crazy part is that they have no idea they're sending a negative message on camera. With the 2020 pandemic lockdowns, USA Today used author Larry Becker as their expert resource for helping people to understand how to be better on video meetings. This 2nd Edition of Great On Camera now incorporates that live video meeting training information. is all about understanding everything you need to know so you can be your best on camera, connect with your target market, build trust, make sales, or get the job.