**Ready...set...GOLA! Born and bred in England, the best-in-game brand leads with vintage designs and timeless flair.** Drawing inspiration from Gola's 1976 archives, the Viper Sneaker features T-toe styling and an on-trend gum sole. **Ready...set...GOLA! Born and bred in England, the best-in-game brand leads with vintage designs and timeless flair.** Drawing inspiration from Gola's 1976 archives, the Viper Sneaker features T-toe styling and an on-trend gum sole. A British heritage brand known for its classic craftsmanship and legendary sneakers, Gola has been in a league of its own since 1905.