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Global Issues in Pharmaceutical Marketing / Edition 1
Global Issues in Pharmaceutical Marketing / Edition 1
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This book offers a thoughtful and thorough description of the industry’s current situation and integrates the latest scholarly and industry research from different disciplines in one place for convenient reference. It may be used in the following ways:
This book will prove to be a useful resource and an important source of information for academics and their students, professionals, and policymakers around the world.