Geostrategy By Design: How to Identify, Assess, and Manage Geopolitical Risk Inform Corporate Strategy the Next Era of Globalization

How do executives position a company for growth when the geopolitical future is uncertain? We need only look at the recent events in Ukraine and the Middle East as a reminder that geopolitical conflict is possible at any moment. Yet experience shows that any era of change presents both challenges and opportunities. And research proves that companies have the potential to succeed in uncertain environments. The C-suite’s ability to implement a geostrategy will determine which executives lead their companies into successful futures—and which get left behind. The authors behind represent the best of real-world experience and respected academic research. From professional services firm EY, Oliver Jones and Courtney Rickert McCaffrey provide insight and analysis on how geopolitics is affecting companies around the world and how they are managing it. From the Wharton School at the University of Pennsylvania, Professor Witold J. Henisz’s research examines the impact of political hazards as well as environmental, social, and governance factors more broadly on the strategy and valuation of global corporations. Together, the authors use examples, from historical global turning points to recent political disruptions, to illustrate how geostrategy is essential to surviving and succeeding in the next era of globalization. Learn how to implement four distinct activities required for a proactive geostrategy—and how to create a governance structure that weaves them together for long-term effectiveness. With the right geostrategy in place, executives will be better equipped to navigate geopolitical volatility and uncertainty—no matter what lies ahead.