George A. Romero's Independent Cinema: Horror, Industry, Economics in Bloomington, MN

George A. Romero is recognised as one of the most culturally significant horror auteurs in American cinema. From his debut
Night of the Living Dead
onwards, he demonstrated a commitment to politically challenging low-budget genre cinema, gaining fan adoration and critical esteem. Romero’s cult status may be assured, but the activities of the Pittsburgh-based production company that facilitated a substantial part of his output have largely been untold.
George A. Romero’s Independent Cinema
is the first in-depth analysis of Romero’s Laurel Entertainment, revealing the decision-making and business planning that takes place away from Hollywood, while offering an industry-determined analysis of such films as his zombie masterpiece
Dawn of the Dead
and the seldom-discussed
Martin
and
Knightriders
. Tracking Laurel Entertainment across four decades, this book draws upon business and economic studies to critically recast historical developments in the American independent film sector, providing a forensic-level insight into a media production company whose output redefined horror cinema.