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Genuine Authentic: The Real Life of Ralph Lauren
Genuine Authentic: The Real Life of Ralph Lauren

Genuine Authentic: The Real Life of Ralph Lauren in Bloomington, MN

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A fascinating and comprehensive look into the life of American fashion designer Ralph Lauren, now with an afterword.
“Deep-dish...sharp-clawed...honestly admiring.”—
New York Times
There are at least two Ralph Laurens.
To the public he's a gentle, modest, yet secure and purposeful man. Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant.
Michael Gross, author of the bestsellers
Model
and
740 Park
, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.
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