FOUND: Transforming Your Unlimited Ideas Into One Sustainable Business

Smart people don't have the problem of not having ideas, in fact, they have the problem of too many ideas. Not every idea can or should become a commercial reality. FOUND is an indispensable guide offering a proven, five-part framework to help aspiring and experienced entrepreneurs or intrapreneurs or innovators discover which of their ideas has the best chance of sustainable success. FOUND is a book for Ideation!