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Enforcing Intellectual Property Rights: A Concise Guide for Businesses, Innovative and Creative Individuals
Barnes and Noble
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Enforcing Intellectual Property Rights: A Concise Guide for Businesses, Innovative and Creative Individuals in Bloomington, MN
By Barnes & Noble
Current price: $55.99


Enforcing Intellectual Property Rights: A Concise Guide for Businesses, Innovative and Creative Individuals in Bloomington, MN
Current price: $55.99
Loading Inventory...
Size: EBook
The development of a global 'knowledge economy' has encouraged organizations of all types to focus on the opportunities for, and the threats to, the intellectual property that they hold. The variety of intellectual assets (designs, databases, patents, brands and trade marks), the growth of new technology capable of exploiting and protecting these assets, and the nature of the law mean that intellectual property enforcement is a hugely complex area. Jane Lambert's Enforcing Intellectual Property Rights explains the threats and the remedies (criminal and civil, as well as alternatives to litigation), and provides a readable guide to the processes and the systems available. This is a must-have guide for all managers responsible for acquiring, managing and protecting intellectual assets and for students working in the area.
The development of a global 'knowledge economy' has encouraged organizations of all types to focus on the opportunities for, and the threats to, the intellectual property that they hold. The variety of intellectual assets (designs, databases, patents, brands and trade marks), the growth of new technology capable of exploiting and protecting these assets, and the nature of the law mean that intellectual property enforcement is a hugely complex area. Jane Lambert's Enforcing Intellectual Property Rights explains the threats and the remedies (criminal and civil, as well as alternatives to litigation), and provides a readable guide to the processes and the systems available. This is a must-have guide for all managers responsible for acquiring, managing and protecting intellectual assets and for students working in the area.



















