Designed with a drop-waist silhouette, this midi dress is finished with layered ruffles that add soft volume and dimension. The flowing shape creates an eye-catching look that's easy to wear. Designed with a drop-waist silhouette, this midi dress is finished with layered ruffles that add soft volume and dimension. The flowing shape creates an eye-catching look that's easy to wear. Damson Madder was born out of a desire to make exciting designs, responsibly. From their North London studio, they craft playful, ultra-feminine designs meant to be worn again, and again (and again!). Think maximal style, minimal impact.