Comfier than ever. The Branded Cotton Cheeky Boyshort is the everyday undie you'll reach for again and again, with full side length and back coverage for a confidence boost you can feel. Easy cotton comfort in a soft stretch jersey with a mid-rise cut and a soft elastic waistband that sits comfortably all day. Breathable cotton gusset keeps you fresh from morning to night. No styling needed, just comfort, fit, and feel.