"Everything you need and nothing more - just like his Instagram account. Made up of a crisp white shirt and classic denim jeans. Based on Beka’s own daily uniform, the pieces are stripped back to their basics. The shirt is cut to an easy, relaxed fit and features a printed emblem across its chest, while the jeans are straight-leg with minimal finishing. A small STYLE NOT COM blue square patch on the back of the denim nods to Gvishiani’s online identity and will carry one of two phrases — either “50 YEARS OF FASHION” or “ZARA A CORUÑA EST. 1975”.