"Art as an Asset in the 21st Century" creates the first global baseline for understanding how art is bought and sold. The three bedrock institutions of the art sector - the art museum, the art dealership and the auction house - are described objectively. In addition, they are joined with four other de facto "institutions" - myopia; innumeracy; the art appraisal establishment; and suppositions and biases unsupported by evidence. All four non-brick-and-mortar "institutions" remain central to the underlying belief-structure and operational alignment of the sector. The book unfolds as a fascinating epic. Using a lengthy array of anecdotes joined with proprietary analytics, the author creates the story of a global economic sector that remains governed by 18th century business templates developed by London auction houses 250 years ago. Outmoded thinking and systems have led to the stagnation of sales since 2014. By deconstructing these institutions and rebuilding them with the latest thinking that armors connoisseurship and curatorial scholarship, Kusin blueprints a fresh, near-total re-construction of the buying and selling of art for modern times.