This book is a fictionalised life of a character in advertising with some true real life events and accurate anecdotes, which are deliberate to demonstrate what advertising was really like in the last quarter of the C20th and bit beyond. All of the other stories could have happened and in many cases, in one way or another did, but they have been fictionalised to protect the identities of companies and personnel. The book is intended to be a good light-hearted romp.