PUMA Womens PUMA Defy Mid Varsity

A New Kind of Trainer Puma first debuted their women's Defy silhouette early in 2018, introducing a new look for their female trainers. When the low-top version of the silhouette was first announced, Puma fans went crazy. Partnering with Selena Gomez to launch the silhouette, Puma shocked sneakerheads when the new Defy was listed as a training shoe. This is because the Defy does something that few workout sneakers do in this day and age: look really good. While it was the original low-top shape that caught the eyes of female fans around the world, Selena Gomez's debut of the Defy Mid Varsity solidified the new line as a step in the right direction for Puma. The training shoe borrowed some design elements from Rihanna's signature sneakers, namely the crazy-thick Creeper sole, adapting it for a sleeker look and exercise capabilities. Several changes were made to the sole to improve its performance, like tilting the midsole from heel to toe to provide a better angle for your foot to rest while exercising. The stiff rubber was also replaced with a soft and squishy foam core, which gives the shoe more bounce in every step. Finally, a ribbed outsole provides a stylish look as well as plenty of traction either in the gym or on the asphalt. Of Its Time The Puma Defy Mid has made waves since its launch in Summer 2018. The brand's decision to tie in with newly signed ambassador, Selena Gomez, was a brilliant move by the marketing team. As a strong presence in the current state of the women's rights movement, Gomez was given a large platform to encourage women to be brave and defy the norm. With a powerful message attached to such a key model for Puma, there will no doubt be countless iterations of the Defy line to come, with Selena Gomez leading the charge as one of Puma's most influential faces. Mid-top silhouette for increased stability and ankle protection. Soft textile upper with TPU overlays for a breathable and flexible fit featuring targeted support areas. Laceless design with two midfoot straps to lock the foot in. Dual tongue and heel pull tabs for easy slip-on access. Foam midsole provides plush cushioning and high-energy return for all day comfort anywhere. Rubber outsole with targeted traction for better grip when making sharp movements.