"THE IDEA
The idea is that what you have inside of you is what the world needs more of. You have the transformer, the nuclear reactor, the raw power, the Tony Stark/Ironman heart thing, the Holy Grail, inside of you. We all do. Each one of us has a 50-carat diamond waiting to be unearthed and the world needs it, YOU need it. It is you, your Authentic Self. Your pure essence is everything. It's what you've been looking for, it's what we've been looking for. This is the truth and I want you to know it; I want you to experience it and I want the world to have it."