Semi-Permanent Hair Color - Arctic Fox Semi-Permanent Hair Color is a cruelty-free, semi-permanent hair dye that is made from only vegan ingredients. Benefits Cruelty-Free Semi-Permanent Hydrating Zero Damage No Harsh Chemicals (Peroxide, Ammonia, or PPD) Vegan Features Arctic Fox Poseidon is a vibrant, medium true blue so make some serious waves with this mythical shade. For the most vivid results, this oceanic color should be applied to hair that has been pre-lightened to a cool-toned level 8 or lighter. Always do a patch and strand test before coloring. - Semi-Permanent Hair Color